{"id":6332,"date":"2025-11-06T15:27:58","date_gmt":"2025-11-06T21:27:58","guid":{"rendered":"https:\/\/www.podermexico.mx\/?p=6332"},"modified":"2025-11-06T15:27:59","modified_gmt":"2025-11-06T21:27:59","slug":"grupo-bimbo-nombra-a-alejandro-rodriguez-bas-como-nuevo-ceo","status":"publish","type":"post","link":"https:\/\/www.podermexico.mx\/?p=6332","title":{"rendered":"Grupo Bimbo nombra a Alejandro Rodr\u00edguez Bas como nuevo CEO"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.podermexico.mx\/?s=Bimbo\" title=\"Grupo Bimbo \"><strong>Grupo Bimbo<\/strong> <\/a>anunci\u00f3 el nombramiento de <strong>Alejandro Rodr\u00edguez Bas<\/strong> como su nuevo Director General, efectivo a partir de la fecha del anuncio. El cambio en la direcci\u00f3n se produce tras la renuncia de <strong>Rafael Pamias Romero<\/strong>, quien dimiti\u00f3 a su cargo por motivos personales y de salud.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rodr\u00edguez Bas aporta una s\u00f3lida trayectoria en el sector de consumo masivo, incluyendo la Direcci\u00f3n General de <strong>Grupo Lala en M\u00e9xico<\/strong> y m\u00e1s de una d\u00e9cada en <strong>PepsiCo<\/strong>. Recientemente, fue clave en la expansi\u00f3n global de la marca <strong>Barcel<\/strong> y form\u00f3 parte del Comit\u00e9 Ejecutivo de Bimbo desde <strong>2021<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El presidente ejecutivo de Bimbo, Daniel Servitje, destac\u00f3 el &#8220;liderazgo excepcional&#8221; de Rodr\u00edguez Bas y su papel clave en la aceleraci\u00f3n de la innovaci\u00f3n y la expansi\u00f3n de la marca <strong>Barcel<\/strong> a nivel global durante los \u00faltimos cuatro a\u00f1os, a su vez agradeci\u00f3 a Rafael Romero por su gesti\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Grupo Bimbo anunci\u00f3 el nombramiento de Alejandro Rodr\u00edguez Bas como su nuevo Director General, efectivo a partir de la fecha del anuncio. El cambio en la direcci\u00f3n se produce tras la renuncia de Rafael Pamias Romero, quien dimiti\u00f3 a su cargo por motivos personales y de salud. Rodr\u00edguez Bas aporta una s\u00f3lida trayectoria en el sector de consumo masivo, incluyendo &hellip;<\/p>\n","protected":false},"author":10,"featured_media":6333,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6332","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Grupo Bimbo anunci\u00f3 el nombramiento de Alejandro Rodr\u00edguez Bas como su nuevo Director General, efectivo a partir de la fecha del anuncio.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Ana Paula S\u00e1nchez\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.podermexico.mx\/?p=6332\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_MX\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Poder M\u00e9xico - Donde los l\u00edderes definen el futuro, exploramos tendencias y desciframos el mundo de la pol\u00edtica y los negocios\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Bimbo nombra a Alejandro Rodr\u00edguez Bas como CEO-Poder M\u00e9xico\" \/>\n\t\t<meta property=\"og:description\" content=\"Grupo Bimbo anunci\u00f3 el nombramiento de Alejandro Rodr\u00edguez Bas como su nuevo Director General, efectivo a partir de la fecha del anuncio.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.podermexico.mx\/?p=6332\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-11-06T21:27:58+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-11-06T21:27:59+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta 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