{"id":5796,"date":"2025-09-09T08:00:00","date_gmt":"2025-09-09T14:00:00","guid":{"rendered":"https:\/\/www.podermexico.mx\/?p=5796"},"modified":"2025-09-23T18:10:39","modified_gmt":"2025-09-24T00:10:39","slug":"amazon-adquiere-una-participacion-en-rappi-para-competir-con-mercado-libre","status":"publish","type":"post","link":"https:\/\/www.podermexico.mx\/?p=5796","title":{"rendered":"Amazon adquiere una participaci\u00f3n en Rappi para competir con Mercado Libre"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Seg\u00fan Bloomberg, la operaci\u00f3n inicia con un pagar\u00e9 de 25 millones de d\u00f3lares, que otorga a Amazon la opci\u00f3n de adquirir hasta el 12% de Rappi mediante un warrant. De concretarse, la compa\u00f1\u00eda no solo entrar\u00eda a la estructura accionaria, sino que tambi\u00e9n acceder\u00eda a una de las redes log\u00edsticas m\u00e1s relevantes de la regi\u00f3n en el sector de entregas.<br><br>Fundada en 2015, Rappi se estableci\u00f3 en M\u00e9xico en 2016, antes que Uber Eats, desde entonces ha expandido su modelo a entregas de comida, medicinas y compras r\u00e1pidas, adem\u00e1s de lanzar servicios como Rappi Turbo, con entregas de 10 a 15 minutos.<br><br>Esta inversi\u00f3n representar\u00eda un paso m\u00e1s profundo en la relaci\u00f3n entre ambas compa\u00f1\u00edas, tras la integraci\u00f3n temporal de Rappi Pro a Amazon Prime en M\u00e9xico, y podr\u00eda redefinir la din\u00e1mica competitiva del comercio electr\u00f3nico en Latinoam\u00e9rica.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seg\u00fan Bloomberg, la operaci\u00f3n inicia con un pagar\u00e9 de 25 millones de d\u00f3lares, que otorga a Amazon la opci\u00f3n de adquirir hasta el 12% de Rappi mediante un warrant. De concretarse, la compa\u00f1\u00eda no solo entrar\u00eda a la estructura accionaria, sino que tambi\u00e9n acceder\u00eda a una de las redes log\u00edsticas m\u00e1s relevantes de la regi\u00f3n en el sector de entregas. &hellip;<\/p>\n","protected":false},"author":2,"featured_media":5797,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60],"tags":[356,353],"class_list":["post-5796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresas","tag-amazon","tag-rappi"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"La operaci\u00f3n inicia con un pagar\u00e9 de 25 millones de d\u00f3lares, que otorga a Amazon la opci\u00f3n de adquirir hasta el 12% de Rappi mediante un warrant.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" 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